In the afternoon, Wang Feipeng tried on all styles of clothes and shoes. At the moment, he was still wearing a casual suit. He straightened his chest and smiled. "Today, I am reluctant to take off every set of advertisements. What do you think of this one? It is obvious to all that the advertising workers in continuous shooting think this dress is new in style and good in quality! By the way, these suits are mine. I have no clothes to wear! "

Everyone was very happy when they saw that he was very satisfied. Advertising combined with smart factory shooting included production design, production, testing and other assembly lines, pressure resistance, dirt resistance and wear resistance tests. Finally, the online sales platform was filmed.
After the completion of the advertising filming, the core employees of the new company met. Zhen Yunqian introduced in detail the preparation of the smart factory, the design of the new product, the construction of the online sales platform, and the future personnel structure. Then the discussion was divided into departments. First, the smart factory was introduced by a surname Ding Haigui.
The intelligent factory has been completed and put into production, and the robot operation of the imported pulse production line can be changed at any time according to the design requirements. Zhen Yunqian planned to introduce a group of foreign technical experts several years ago, and Tao is a continuous improvement and optimization during the operation.
Hu Shiyin has become one of the top designers in the new product design team. Her innovative thinking and unique design products are deeply loved by young people. She is leading the original design team to create new and unique brand names, and she is constantly innovating according to the military industry practice to produce a generation, trial-produce a generation, pre-research a generation and explore a generation.
The purchasing team is led by Zhen Yunqian, who has introduced a large number of new materials and new processes, and newly produced fabrics and soles are mostly made of cotton, linen, polyester and carbon synthetic fibers, which contain a large number of nano materials for dust removal, deodorization and wear resistance. According to Zhen Yunqian, the new company established a research and development team to specialize in the research and development of raw materials and strive to achieve self-production as soon as possible.
At present, the busiest is that the online sales platform company has successively rented a first-floor office building in the sea area through the Internet sales desk, Tmall flagship store, JD.COM Mall and Suning.cn, and recruited a group of online customers, who are training intensively and gradually investing in online sales.
In addition, we have rented a large-scale warehouse and introduced some equipment from the smart factory to realize automatic classification, packaging, coding and verification of production. Once the online sales platform is in operation, the shipping industry has signed agreements with SF Express, Shentong Express, Yuantong Express and Zhongtong Express Company to deliver goods twice a day at 11: 00 pm and 1: 00 pm.
The last item is that advertising announces the release of new products. In order to achieve hot sales, more people must know, understand, love and buy them. Only through advertising can we realize that the unique styles, quality and comfort of the new products have been gradually spread on the Internet and social media. Once Wang Feipeng shoots the endorsement advertising system, the sales will be broadcast on major TV stations immediately.
Zhen Yunqian handed him two agreements, which were reached by her two clubs, agreeing that Wang Feipeng would endorse the new product. Fortunately, it was completed before he left, otherwise the negotiation of endorsement at this time would definitely be greatly adjusted!
After the introduction of the heads of various departments, everyone turned their attention to Wang Feipeng, the new spokesperson and the chairman of the company, who got together for the first time and wanted to hear what he said.
Wang Feipeng’s line of sight looked around for a circle and finally landed beside Zhen Yunqian, deeply feeling, "President Zhen talked to me about this at Thanksgiving, and when it was less than two months, the production was already online. What kind of speed is this?" No one will believe it if you tell it! But all this happened in our factory. This is because everyone here has worked hard day and night for more than a month, and you have created this miracle! "
Sitting around the conference table, their eyes are full of excitement. Yeah! After working day and night for more than a month, the results have finally been affirmed and appreciated. The most difficult period has passed and the bright day is coming. Everyone is relieved and then another breath is raised.
However, Wang Feipeng’s tone suddenly turned serious and said, "We are all young and practical people. I will be straightforward. I suggest that there are still many places that need to be optimized and improved if the new brand is to make a sustainable development. First, we must make corresponding plans. How many production lines can we expand on the current basis? Once the production is in short supply, customers will not get their favorite products after ordering through the online sales platform, which will seriously affect the company’s reputation! "
"The production capacity is not only restricted by the production line, but also how flexible the productivity of smart factories such as raw materials, production inspection, packaging and transportation is. We must carry out corresponding roadshows, and we must be aware that new products will not be broken as soon as they appear!"
"The most important link is the quality of production. Just now, the design department came up with a very good idea, not only based on the present, but also looking to the future. We should not only build a prominent production, but also constantly introduce new products to meet the multi-faceted needs of different classes and different age groups. There is a reason why our production is positioned in the middle and high grade! At present, all kinds of shoes and socks in the market are overwhelmed by low-end production. We don’t compete with them for this piece of cake. The people’s living standards are constantly improving. We must look at the future and the decisive factor is the quality of production! "
"Quality control requires not only good design, but also excellent quality raw materials. In the future, the company will definitely establish its own raw material production base to ensure that we must take care of a batch of raw materials at this stage. If there is a problem, it may destroy the new brand we just created! The last link of quality assurance is to detect the production process, and it becomes important to realize intelligent factory inspection. I would rather destroy it than let an unqualified product leave the factory! "
"Everyone here knows that small workshops and factories all over Jiangsu, Zhejiang and Shanghai can not only produce low-end clothes, shoes and socks, but also copy all kinds of well-known brands, which eventually led to a sharp decline in the sales of the original brands! I have carefully discussed with General Manager Zhen that the new products will be sold through four online sales platforms, and other sales channels such as franchise stores will no longer be set up. In addition, each product will be equipped with anti-counterfeiting labels and have a different anti-counterfeiting code. All unqualified products must be returned to the furnace and destroyed. It is strictly forbidden to flow out. We just want to make sure that there is no fake and shoddy product in the market. We sell every product with precision! "
Wang Feipeng’s words constantly aroused the passion in everyone’s hearts, and the employees unanimously applauded to express their appreciation and respect. Wang Feipeng continued to say with earnest, "It is very difficult to make a new brand into a national famous brand, but it is very easy to destroy an old brand. Please ask everyone present to do their own work, actively communicate and continuously improve, and never let an unqualified output factory! Of course, the new brand has just been put on the market, and some customers are not satisfied with it. We must also do a good job of all after-sales products at the same time when optimizing the sales base. After the sale, we must strictly implement the three guarantees, give the customers dissatisfied conditions, return the defective products resolutely, and give corresponding compensation. We must treat customers as bodhisattvas! "
"I have seen the online sales platform, and there is still a lot of work to be explored. We all know that the most uncomfortable thing about online shopping clothes is that they can’t be tried on the spot. The size and style don’t match. We have to change the online shopping mode and issue three-dimensional try-on software. Customers can automatically display the wearing effect on the online sales platform by inputting measurements or photos, so that customers can watch the 3D dynamic demonstration in their minds and then buy it, which also greatly reduces the chance of returning goods."
"We can also adopt some innovative modes to transmit video surveillance to the online sales platform in real time through links such as raw material detection, intelligent factory pulsating assembly line, production detection, anti-counterfeiting coding and packaging sales, so that every customer can see the production process!"
Wang Feipeng talked about a large set of modules including production design, production, quality control, sales and after-sales. The employees all stared and listened carefully. Everyone, including his classmates, didn’t expect him to have such a deep understanding of new brands and new products and to analyze them thoroughly.
When I learned that the boss behind the new company was an athlete, many people were worried. Can he lead the new company to sail? Can he lead the world trend? Can he maintain the external image and quality of the new card? Everything is a huge question mark? In particular, the world’s most advanced intelligent factory has been put into production with novel style and excellent quality, and the newly-released online sales platform has been successfully built. The employees are full of expectations and guardians for new companies, new brands and new products, and they are full of doubts and uneasiness about the chairman of other companies.
They agreed that young, beautiful, well-read, wise and kind, and with abundant resources, Zhen Yunqian was the most suitable leader. For nearly two months, they made joint decisions such as planning, starting a business, designing and manufacturing to tide over difficulties and grow together, and gradually recognized her as the helmsman of the new company. Now suddenly, a public figure knows that he is brilliant in sports, but what if he can lead a new company and a new brand to brave the sky?
But today, what he said completely dispelled their doubts. Although he didn’t say much, every word and every idea got to the point. Many questions were not thought of by so many of them, but he did! It is conceivable that his thinking concept and strategic planning will drive new brands and new products to impress customers’ hearts, and the new company will also be famous for its unique style!
Chapter two hundred and seventy-two ingenious
Each department reported on the specific work process, and Chairman Wang Feipeng made a request and strategic plan. Finally, President Zhen Yunqian divided the staff, and each specific work carried out personal responsibility to the main body. In the final focus, when the new company started production and sales, everyone had different opinions. Some people thought that the year would be the Spring Festival holiday, and the best time for the efficient operation of online sales law should be after the year. Some people suggested that the new product should be put on the market when the spokesman Wang Feipeng was the most prosperous years ago, and the Spring Festival was a hit! The two sides held their own opinions and argued for a long time. Finally, they turned their eyes to Wang Feipeng and expected him to make a wise decision.
Wang Feipeng glanced at Zhen Yunqian beside her, and she was waiting for him to decide. Wang Feipeng thought for a moment and decided decisively, "According to the current progress, all kinds of products have been built in the online sales platform department, and there is no big problem. Today is January 1. It is suggested that the new company put advertisements on the online sales platform simultaneously on January 1. Pre-sale is only for pre-sale but not for delivery. Hunger marketing will be used for delivery on the first holiday after the Spring Festival on February 5!"
"To ensure the smooth production and pre-sale of the company, several key issues must be vigorously promoted. First, the advertising system has been filmed today, so we should immediately follow up and improve the ending, ensure the launch on January 1, and contact major TV stations, online social media, mobile phone advertising promotion, etc. to sign an agreement as soon as possible to synchronize radiation in a large area! Second, the online sales platform is further improved. In addition to the three-dimensional try-on software, the most important link is to ensure that the online shopping guides are in place. Customers must have a lot of questions about new products that need to be answered immediately, which will seriously affect the later sales! Third, people and employees arrange for the Spring Festival holiday to approach, and some colleagues present here may have to give up the holiday. At present, the most important position is that network customers should communicate with each other before giving them enough treatment and giving them peace of mind to do a good job in pre-production and sales. "
As soon as Wang Feipeng finished speaking, his colleagues here immediately flashed their eyes, which has been bothering them for a long time. They have been looking forward to putting their products on the market as soon as possible, but in the face of the Spring Festival holiday, the express delivery industry is closed down and the online sales platform method is working normally. No one wants to suspend sales just a few days later, which will seriously hit the popularity of new products!
If you sell new products after the Spring Festival, you will lose the golden sales period of the Spring Festival, and advertising will also be greatly reduced. During the Spring Festival, people visiting relatives and friends will flow, and the new products of Daxin brand will be widely broadcast through everyone’s communication, which will have a huge amplification effect on advertising!
Wang Feipeng’s consideration not only catches up with the Spring Festival sales season to maximize the advertising effect, but also helps hunger marketing to accumulate more popularity and detonate online sales!
Everyone agreed on the specific details. Zhen Yunqian, the biggest financier behind the new company, was deeply infected by the entrepreneurial enthusiasm of his peers around him. Finally, he made up the gap and promised that "in order to avoid being copied and compress the competitiveness of new products, our new products, including smart factories and intelligent packaging and distribution lines, need to send three-dimensional try-on software in the later stage, and we must apply for national patents at the first time! In addition, during the Spring Festival, employees will take four days off from the New Year’s Eve to the third day, and some online sales customers will take vacations, and their wages and benefits will double. Half of the profits in the first month of new production sales will be sent to everyone for the year-end bonus! "
The meeting is over in the jubilation of the employees in the body! Wang Feipeng scattered people almost close to Zhen Yunqian and smiled and asked, "Do you have my share of the year-end award?"
Zhen Yunqian’s mouth gently reminded me that "the bonus for the employees should be paid by you, including me. At this stage, I will step back and you will return it to me." Then I picked up the information and walked to the door.
Wang Feipeng followed suit and followed her. "How do you get back? I’ll drive you. By the way, how about inviting you to dinner, beer and barbecue? "
"Prynne is waiting for me outside with her car." Zhen Yunqian ignored his attentions and continued to walk towards the door.
"The two of us, a president and a chairman, haven’t had a meal together. It’s necessary to discuss communication together …" Wang Feipeng talked endlessly behind her ass.
Outside the parking lot, the white swan is waiting for Wang Feipeng to hurry to pull the door. "Sister Bai, I have something important to discuss with Yunqian. You go home first. I’ll send her back when it’s over." Then she was forced into the cab door.
Prynne lowered the door glass and saw that the little man stopped Zhen Yunqian and plundered her to the blue Audi Q5, pulled the co-pilot door and waited on her car carefully, and then rushed into the driver’s seat to ignite, start, reverse and turn quickly, and then disappeared in a blink of an eye!
Prynne’s face lit up with a smile. When Zhen Yunqian sought him, she resolutely opposed the fact that Zhen Yunqian had worked so hard to plan for a long time and invested a lot of manpower, material resources, financial resources and energy, but easily gave him control! However, in the staff meeting just now, this guy Kan Kan talked about agility and unique insight, which not only brought everyone together, but also pointed out the direction for future development!
Now, depending on the news in the network being occupied by him, he not only led the national football team to sweep across Japan, South Korea and the DPRK, but also shined brilliantly in the CBA Star Game, including the three champions of the Star Game MVP skills, the three-pointer and the dunk contest, and instantly put up a sign that people can climb over in China sports world. Who would have predicted that when the three were sitting in Zhen Yunqian’s office more than a month ago?
The people he introduced to the company usually laughed and laughed, but when they started working, they were all desperate, tough and brave! In particular, Tao’s intelligent factory with strong organization and coordination was built and put into operation so quickly, and he played an extremely important role! That delicate and delicate Hu Shiyin casually drew a new product in front of her head and immediately presented it to her …
These have completely changed Brandon’s view of the new and old. The most important thing is that Zhen Yunqian saw him and built a platform for him to show himself. Therefore, the most powerful thing is not him but his boss! They are young, energetic and talented! After learning from each other’s strengths, it will be more conducive to the new company to become bigger and stronger! I suddenly feel that they are quite suitable for each other when I think about this crop ~
Zhen Yunqian quietly leaned against the side of Wang Feipeng’s car in the co-pilot seat to talk to her. "Don’t worry about the fortifications today. Think about what we’ll eat tonight. Don’t tell me casually. I’ll eat in the canteen at school and eat outside the canteen at the team. But I don’t know if your role is to lead the way now!"
I’m too busy these days! Everything is on Zhen Yunqian. Although she is outstanding, decisive and capable, she feels very tired after being burdened for a long time. Today, Wang Feipeng appeared and shared a lot of burdens for her. Suddenly she felt very relaxed and had a kind of dependence that she had never had before. Now I want to enjoy this calm and relaxation quietly.
Out of the corner of her eye, she caught a glimpse of his anxious appearance. She suddenly smiled and said, "I usually don’t eat at night. It’s also a wave to go out to eat. Why don’t my family ask my dad to fry a few dishes and have a few drinks with him?"
Wang Feipeng was so startled that the sole of his foot suddenly jumped forward for a long time and hurriedly retorted, "It’s getting dark and rushed to your house. Your parents may think that I am your boyfriend or future son-in-law. I haven’t prepared at all. If you want to remedy it, you can’t come!" Go another day and prepare some gifts. "
Zhen Yunqian didn’t agree or object, but changed the subject. "The new company has been delivered from design, production to sales, but do you know how much money our company has invested so far? How much do you need later? Where are we going to raise so much money? "
Wang Feipeng was told by her that she had not invested since the preparation date of the new company, and the holding chairman asked the company’s financial affairs to inform him regularly about the large funds coming and going, and he knew exactly how much money the new company had invested!
The entire smart factory, production design, raw material procurement, online sales platform, employee salaries, etc. have invested 100 million yuan, and now the release of new products is just around the corner, which requires a large-scale advertising, and less than 100 million yuan of advertising. This money has come from her!
I used to wonder where my aunt got so much money, which is not much different from myself. Although she is well-funded in M2 Bar, it is quite difficult for anyone to come up with such a large capital flow in such a short time! It has been inconvenient to ask. Now she suddenly remembers Wang Feipeng and has the cheek to ask, "It’s not all your dowry, is it?"
Zhen Yunqian gave him a white look and said softly, "I spent all my capital in advance, including the company’s bar shares as a mortgage loan. Now I’m penniless and I’m going to launch a large-scale advertisement. The money will land tonight!" My mother controls many companies and enterprises, and also controls a large venture capital fund company. I promised her that I would never ask her for help by my own efforts after her debut. Please tell her that she gave us financial support. Who makes you the chairman of the company? "
Wang Feipeng didn’t expect that there would be such a deep routine for a long time to digest her information. "Why don’t I find a few rich second-generation students to take stock of the funds and turn around first, and then let’s return the sales funds to them?"
"Just now, you set up a new company on January 1st with high spirits. Now, when there are days left, you will have to negotiate with the advertising agency. It is difficult for your classmates to make decisions directly. Finally, the head of the family has to decide that all the businesses are not willing to see the rabbit and not scatter the eagle. Are you willing to ask for a share?" Zhen Yunqian dismissed his opinion lightly.
After her analysis, Wang Feipeng also felt that it was reasonable to reason. It seems that he had to bite the bullet. He also did things with a clear aim. He inquired about her family background and knew his opponent in advance to win the battle thousands of miles away.
Zhen Yunqian doesn’t keep secrets. She briefly introduced her mother’s business, grabbed the first bucket of gold, and then took part in promising enterprises. After that, many companies became more and more powerful, and then they took part in many small and medium-sized enterprises. Now they have become shareholders of dozens of companies, which is convenient for capital transportation. She set up a large-scale venture capital company to cultivate small and medium-sized technology enterprises.
Wang Feipeng interjected and praised, "Your mother said that capital predators can snowball their capital, which is a test for people’s eyes. According to you, our company fits her investment direction very well! Why don’t you bring your mother in? "
Zhen Yunqian pointed to the driving direction and looked at the front, thinking a little erratic. "When I was in junior high school, I dropped out of school and went home. When my mother recognized the waves in the school, I specially asked several tutors to teach me at home. If I had knowledge, I would follow her to study the management of the logistics company. A few years ago, she gave me 20 million yuan to invest independently and set the rules of non-interference and mutual help!"
"In recent years, her capital has grown bigger and bigger, and my original capital has doubled, but I always wanted to be a real economy and didn’t want to speculate. Many promising enterprises planned and operated very well, but with the passage of time, the operators did not make progress and sat on the mountain for luxury, which eventually led to the company’s ruin and loss of competitiveness."
"At the same time, I planned the physical manufacturing industry very early and hoped to build a world-renowned brand. I tried my best to plan, continuously optimize and improve the rich corporate culture and build a century-old store!"